Toss The Coin Limited IPO

Incorporated in 2020, Toss the Coin Limited is a marketing consulting company that provides custom-made marketing services to clients.

The Company offers marketing consulting services for B2B Tech Companies. They have experience working with multiple technology organizations, big and small, to craft their GTM strategies from branding, content development, designs, websites, social media campaigns, customer success management, and design thinking-based problem-solving workshops to consulting.

As of September 30, 2024, The Company has 43 employees.

Their Services:

  • CMO (Chief Marketing Officer) Office: As a CMO office, They offer strategic consulting and advisory to small and medium enterprises.
  • GTM (Go To Market) Office: This is the go-to-market service that they offer to clients as short-term projects, organizations to build their brand identity (logo, brand positioning), website strategy and development, and GTM collaterals like pitch presentations, brochures, and emailers.
  • Sales Enablement: They offer demand generation, Request for Proposal strategy and content, and performance management.
  • Design Studio: This is their bespoke design studio. Under this, they offer all kinds of graphics and video services. This includes presentation enhancements, graphic designing, video production, UX/UI, and 3D designing.
  • Internal Branding: This is the CMO office for major GCC (Global Capability Center) players, Under this, they offer employer branding services to attract and retain talent.
  • Kathai AI Solutions: This is the dedicated AI-based API (Application Programming Interface) production vertical. This is an internal vertical where they aim to build AI APIs to solve the most common marketing challenges.

Their Strengths:

  • Specializing in tech B2B allows them to understand industry trends and deliver tailored, effective solutions.
  • The smaller size enables rapid adaptability, letting us adjust strategies and respond quickly to feedback.
  • They offer personalized attention, creating stronger client relationships that lead to loyalty and valuable referrals.
  • They innovate and experiment with new strategies, technologies, and creative campaigns to differentiate themselves.
  • Lower overhead costs allow them to offer competitive pricing, making them attractive to budget-conscious clients.
  • They prioritize customer needs, providing exceptional service that fosters long-term, trust-based business relationships.
  • Their strong digital marketing capabilities, combined with continuous learning, ensure they stay ahead in the market.
 

Toss The Coin Ltd Financial Information (Restated)

Toss The Coin Ltd’s revenue increased by 2.49% and profit after tax (PAT) dropped by -38.39% between the financial year ending with March 31, 2024 and March 31, 2023.

Period Ended30 Sep 202431 Mar 202431 Mar 202331 Mar 2022
Assets595.49515.47450.41243.40
Revenue438.68495.53483.48299.85
Profit After Tax116.14109.85178.29104.98
Net Worth498.99445.85361.20190.47
Reserves and Surplus360.39433.25348.60177.87
Total Borrowing0.15   
Amount in ₹ Lakhs

Key Performance Indicator

The market capitalization of Toss The Coin IPO is Rs 34.4 Cr.

KPI as of March 31, 2024.

KPIValues
ROE27.22%
ROCE34.32%
RoNW24.64%
P/BV5.66
PAT Margin (%)22.59
 Pre IPOPost IPO
EPS (Rs) 7.9312.29
P/E (x) 22.9614.81
Note:
  • The Pre IPO EPS is calculated based on Pre issue shareholding as on date of RHP and the latest FY earnings as of March 31, 2024 that is available in RHP.
  • The Post Issue EPS is calculated based on the Post issue shareholding and annualized FY earnings of September 30, 2024 that is available in RHP.

Objects of the Issue (Toss The Coin IPO Objectives)

The company intend to utilize the net proceeds of the Issue to meet the following objects:

  1. Funding capital expenditure for Development of Microservices Application.
  2. Funding capital Expenditure for opening New Offices
  3. Funding Working Capital Requirement of the Company
  4. General Corporate Purpose

Toss The Coin IPO Details

IPO DateDecember 10, 2024 to December 12, 2024
Listing Date[.]
Face Value₹10 per share
Price Band₹172 to ₹182 per share
Lot Size600 Shares
Total Issue Size504,000 shares
(aggregating up to ₹9.17 Cr)
Fresh Issue504,000 shares
(aggregating up to ₹9.17 Cr)
Issue TypeBook Built Issue IPO
Listing AtBSE SME
Share holding pre issue1,386,000
Share holding post issue1,890,000
Market Maker portion25,800 shares

Toss The Coin IPO Promoter Holding

Mr. Narayanan Jayan, Mrs. Reshma Budhia and Mr. Sudhanshu Budhia are the promoters of the Company.

Share Holding Pre Issue80.00%
Share Holding Post Issue58.67%

SHARIAH SCREENING for - Toss The Coin Limited IPO

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BUSINESS SCREEN

FINANCIAL RATIOS

As per our analysis and Based on the information we have, this is the output.
Allah knows best.
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